The thought of moving your site to a new domain may cause you anxiety. While you are thinking about changing your domain, you may also be afraid of the disadvantages of this process.
Continuing with your current domain name is best for your site, but in some cases updating the domain name may be necessary. You may have the opportunity to purchase a much better and user-friendly domain than the one you are currently using. In this case, evaluating the new domain name will bring better results in the long run. Or the domain you are using may have been penalized and continuing with a penalized domain may cause problems. A new start is always more advantageous.
You may have diversified your brand’s service area. In such cases, your domain name does not fully reflect the service you provide and a new domain name may be required to expand this perception.
Although changing the domain poses a disadvantage in terms of SEO, you can get through this process in the best way by paying attention to some steps during the transfer. While making the switch, your site’s traffic will decrease for a while. When you experience this situation, do not panic. Focus on methods that will minimize your losses.
Be sure to back up your site before moving it. Things may not go well sometimes. Losing all information about your site will take you back to square one.
Keep your old domain name even if you no longer use it. This is necessary to ensure that routing functions continue.
Redirect your old site to your new site with 301 redirect. In this way, both search engines and your visitors can easily find your page. This helps prevent a serious decrease in your site traffic. The 301 redirect code serves to tell search engines that the page has been moved permanently. This helps search engines recognize you.
Be sure to notify Google that you have changed your domain name. In this way, Google will support you in your transition process and will give you an advantage in terms of your SEO ranking.
Changing hosting and domain without losing ranking is an important issue. If you think it is necessary to make changes, follow the necessary steps without panic and be very careful throughout the entire process. Even if your traffic decreases for a while, your new site will reach the traffic you want in a short time.
