E-commerce is developing day by day and is taking over the throne of traditional retailing. Like big companies, small companies also want to have an online store. The shopping industry has reached such a state that it is now very difficult for a business with only a physical store to survive. This being the case, different E-commerce systems and technologies are entering our lives every day. It is not possible, especially for small companies, to invest in very large e-commerce software due to financial reasons. In such cases, businesses turn to a more affordable and easier way to set up their own e-commerce sites. This is where WooCommerce comes to the aid of businesses.
It wouldn’t be wrong to say that WooCommerce is the e-commerce version of WordPress. WooThemes, one of the theme providers of WordPress, released a plugin in 2011, and thus, WordPress, which is used to establish a basic website, has now become an application that helps us to establish an e-commerce site without knowing any code, with WooCommerce. Since the WordPress infrastructure is very easy and useful, WooCommerce quickly became one of the most preferred platforms.
There are certain reasons why WooCommerce is widely preferred. The first of these actually shows how interconnected cause and effect are. The more WooCommerce is used, the easier it becomes to find articles and guides about it on the internet. In this way, even a person who does not have any coding knowledge has the opportunity to set up an e-commerce site where he can actively sell online. Now let’s take a look at the features that distinguish WooCommerce from others.
- It has an expandable design. There are thousands of themes suitable for every sector on the platform. So whether you want to sell sports shoes or fresh food products; You can easily find the theme suitable for your products in WooCommerce. Moreover, most of these themes are mobile compatible. Thus, your visitors will be able to access your e-commerce site from their smartphones. Considering the evolution of mobile, it can be understood how important it is to choose a mobile-friendly theme. Although themes are usually paid, you can also get some simple themes for free.
- He is constantly improving himself. Today, more than 7 million people around the world use the WooCommerce infrastructure. The ongoing experiences of these users and the feedback they provide; It allows WooCommerce to improve itself at any time according to user requests and needs. In this sense, it is very important to follow new add-ons regularly.
- It is a system that cares about user experience and is very easy to use. Any person who knows how to use a computer can easily create their own e-commerce site using WooCommerce. There is no need to have any coding knowledge to use the admin panel.
- It is extremely safe. As long as you protect your passwords properly, you can be sure of the security of your e-commerce site.
- It’s easy for Google bots to navigate WooCommerce sites. This way, Google will add you to its index in a short time. In this sense, WooCommerce also benefits you in terms of SEO.
- Payment infrastructure integration is one of the most difficult issues when setting up an e-commerce site.
- WooCommerce plugins for WordPress make payment integration easier. In this way, a standard computer user can easily create the payment structure of his or her own e-commerce site.
- Its infrastructure constantly improves. Moreover, the current infrastructure of the system includes thousands of add-ons that can meet the needs of every user. In this way, users can develop their own e-commerce sites as they wish with the plugins they use. Regular monitoring of newly released plugins and applications is vital to ensure the continuity of a user-friendly and up-to-date e-commerce site.
