Designed by Moz, domain authority was created as a marker of success. It is a score ranging from 0-100 that predicts how well your website will rank on Google. The higher your domain name is, the more likely you are to get better web traffic and rank higher in the search engine.
However, increasing your DA is not an easy thing. You need an effective strategy, excellent content and a lot of patience for this. If you want to rank higher on Search Engine Results Pages, take your cue from these five of the most effective ways to increase your domain authority this 2019.
Publish Quality and Relevant Content
It may be a cliché, content has always been the king of SEO. In fact, relevant and high-quality content can help increase the authority of your domain. All you have to do is write useful, unique and interesting articles on your website.
You can use images, videos and GIFs to make your content more exciting and engaging. Also, using infographics is a great way to make your content go viral.
Your articles also need to be the right length. Content of more than 800 words tends to be more informative than shorter content. Therefore, if you publish short, irrelevant and uninspiring content, there will be a significant impact.
Control and Protect Your On-Page SEO
Your On-Page SEO plays an important role in strengthening your website’s domain authority. It’s about optimizing your page and content. It includes technical factors such as page titles, keyword density, and keyword placement.
Things to keep in mind to protect your on-page SEO:
-Title tags. Use title tags to highlight main points.
-Keyword density. You should use the keyword naturally in your content and avoid keyword stuffing. Keep keyword density between 0.5% and 1.5%.
-Targeted keyword. Choose a perfect keyword for your blog post. Go for long tail keywords because they are easier to rank for.
-Meta Description. Do not leave your meta description blank.
-Permalink structure – use an SEO permalink structure that includes your focus keyword.
-Image optimization. To improve your SEO situation, you should optimize your images.
Improve Your Internal Linking Structure
In addition to gaining external links, your internal link structure is also important in Search Engine Optimization. Linking to your previous blog posts makes your existing posts more informative. However, you need to make sure that you only link to older posts that are relevant to your current article.
Remove Toxic Back Mounts
You should visit your link profile regularly and look for bad and toxic backlinks. By doing this, you can remove links from toxic sources that may affect your website’s domain authority.
You can use backlink checking tools to track bad backlinks. These tools retrieve new links to your site and tell you which links are hurting your profile. Typically, these links come from the following pages:
-Not indexed on Google
-Having a Magnificent Flow of Confidence,
-Using unnatural anchor text
-Have lots of external links
-Contains spammy-looking domain names.
Generate High Quality Links for Your Website
One of the most important ways to increase your domain name is to create high-quality links for your website. It may not be easy, but it will be worth it.
Links that use sites and other illegal methods that guarantee backlinks in just a few minutes may lose ranking and be penalized by Google. If you want to increase your domain name, here are some effective methods that will help you create high-quality links.
Share Your Content on Social Networking Sites
Creating great content alone is not enough. It should be shared and promoted to reach wider audiences. Relatedly, social media sites with high domain authority are excellent places to share your content.
You can also share your blog posts on social media platforms. By doing this, you will reach a new audience and if they find it useful, they will get more shares and it will go viral in no time. However, for this to happen you need a great strategy and lots of practice to master social media sharing.
